As a data scientist and market research specialist, this book was really in my wheelhouse. I enjoyed it and will be adding Delivering Data Analytics to my professional library for professional development on my team. The writing was very accessible and engaging. The piece on UX was particularly helpful for me because we've been doing more collaboration with our web design teams. This is a fairly quick read that will give the reader an good baseline into how to design data projects in order for stakeholders to get the most out of them. Really enjoyed it.