Coaching can be applied to many things and in many ways

If you like helping people then coaching could be for you and this book could help you decide whether it’s for you and get you started. The authors draw on their personal experiences of coaching clients and building their own businesses to illustrate each stage of the process and how to handle specific issues that coaches may encounter.

The book divides the process into three stages.

1. Ready - this covers working out whether you would be better as a coach or a consultant, the type of coaching you want to do, identifying the right clients for you, building your brand, the type of qualifications to consider and starting your business.
2. Set - Having decided that coaching is for you part two looks st the nitty gritty of establishing your business. From the type of contracts and proposals you need through to marketing, services and pricing and attracting the right clients.
3. Coach - The final part of the book looks at the actuality of coaching. Starting with the all important ethics the authors take you through how to deal with discovery calls, the coaching process, best practices, assessing progress and tools you can use and time management. They go on to cover other ways to build your business and income via partnerships, passive income, speaking engagements and even book writing. They don’t shy away from looking at how to identify and handle the clients you don’t want to have to deal with and why coaching businesses fail to help would be coaches avoid the pitfalls.

Even if you don’t want to coach professionally you’ll find lots of advice and tools here that can be applied to help yourself and others to solve a wide range of issues. I can see the tools being useful to me in my personal life, to parents helping their children, teachers helping their pupils and in many other scenarios.

I found this a useful and thoughtful read.

I was given this book from the author via netgalley only for the pleasure of reading and leaving an honest review should I choose to.

This is not for coaches that have been thru a good training program since 80% of this book should be covered in the training. There are some decent ideas here, but some are just silly (e.g. angel investors). This might help someone with no training or idea what coaching is like. But that is not the impression I got from the description.

Thanks very much for the free copy for review!!