There are books about inspiring stories of entrepreneurs and their companies. This book is one of them. There are a lot of learning about ups and downs, mentors and business partners, Starting scaling business, dealing with employees, coming through tough times and sharing success. This book shows courage and gives advice, leads through the story and helps to inspire creating your own. There is a short summary at the end that comes as a collection of top learning points applicable to any business and a nice collection of photos as memories. I enjoyed ARC reading.