As someone new looking into self publishing and trying to learn all that they can, this was a helpful book. It has some great advice so that you don't just throw money at advertising without doing your homework first. I think this book encourages you to go in cautiously, but also to do a lot of research. You can't read this book and expect to be an expert, but it does help make you more aware of pitfalls you can run into and how to cautiously navigate your learning experience as you go. After doing more research, I plan to come back to this book and hope that I can get even more out of it.