Generations
Does When You’re Born Shape Who You Are?
by Bobby Duffy
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Pub Date 2 Sep 2021 | Archive Date 1 Sep 2021
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Description
A compelling exploration of generational divides informed by exclusive studies from around the world.
Are millennials entitled and lazy? Are baby boomers the most sexually liberal generation? Was generation X the last group to show loyalty to political parties?
In this original and deeply researched book, polling expert and professor of public policy Bobby Duffy explores how when we're born determines our attitudes to money, sex, religion, politics and much else. Informed by exclusive studies from IPSOS, as well as his own research, Duffy reveals that many of our preconceptions are just that: tired stereotypes.
Revealing and informative, Generations provides a new framework for understanding the most divisive issues raging today: from gun control to climate change and Brexit to the surveillance state. Including data from over 40 countries and interviews across generational divides, this big thinking book will transform how you view the world.
Advance Praise
'Indispensable... Bobby Duffy is among the most creative and prolific generational analysts anywhere in the world.' - Robert Putnam, Professor of Public Policy at Harvard University
'Brilliant. Duffy has built a powerful toolkit for understanding the forces and relationships that shape the world we live in - and the one our children will inherit.' - Rafael Behr, Guardian Columnist
'The most comprehensive, compelling and careful account for how and why the generations diverge, come together and can better connect'. - Danny Dorling, Professor of Geography, Oxford University
Available Editions
| ISBN | 9781786499721 |
| PRICE | £20.00 (GBP) |
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