Business Studies

The Business Studies eGuide is broken down into three core sections: Business, Marketing and Finance. The initial topics start with an overview of the business environment including stakeholders, business set-up, ownership, and structure; together with economic influences of the market and government. Further topics then look at marketing objectives, market research, market product, price, promotion, and distribution, coupled with efficient business processes and stock control. Finally the finance section outlines the format and interpretation of financial statements, accounting concepts, cost classification, budgeting and break-even analysis.