Hoodoo for Everyone
Modern Approaches to Magic, Conjure, Rootwork, and Liberation
by Sherry Shone
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Pub Date 23 Aug 2022 | Archive Date 5 Jul 2022
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Description
Hoodoo is a folklore tradition that was created by and for enslaved African Americans in the southern United States. And before there were honey jars, red brick dust, and everything else you may associate with Hoodoo, there was the need to be free.
This is not the #kitchenwitch Hoodoo you’ve seen on social: it’s magic for those who seek liberation and healing, for those who have been hurt, misunderstood, or cast aside. This is Hoodoo, updated: history, foundations, spellwork, and spiritual guidance made accessible to everyone, inclusive of all backgrounds and genders.
Written with three guiding Hoodoo tenets--Intention, Faith, and Direction--in mind, Hoodoo for Everyone offers everything you need to know about the practice: rituals, conjure, rootwork, divination, herbs, plants, and ancestor work.
Shone’s modern Hoodoo also goes in-depth into discussions of gender, religion, and cultural appropriation. She answers the questions:
• Is Hoodoo the same as Voodoo, Lucumi, or Santeria?
• How do I connect to an ancestor if I don’t know my family’s history?
• Is Hoodoo accessible to queer folks?
• Can I practice Hoodoo even if I’m agnostic or Christian?
• How can I practice Hoodoo respectfully and with sensitivity?
With spells and verses organized by topic and a list of spices, herbs, and spellwork objects, Hoodoo for Everyone is for all readers called to Hoodoo, new and experienced alike. For anyone seeking a natural spiritual practice, a connection to their history, or a deeper connection to non-judgmental life energy, Shone offers a comprehensive guide to manifesting deliverance through Hoodoo magic.
A Note From the Publisher
For more information or to request a physical ARC, please contact: publicity@northatlanticbooks.com.
Advance Praise
"I believe this book will help any person exploring the metaphysical arts, find real-world foundations to build upon, and enhance their own experiences. Thank you, Sherry, for sharing another part of your spiritual journey to help enlighten the path of others.”
—Brenda M Hardwick, author and energy healer
[Sherry Shone's] joie de vivre radiates in her writing, but she never tempts readers to look away from harsh truths. Rather, Shone helps us face reality head on and, armed with her stories, her wisdom, knowledge, and the tools of her magic, heal.”
—Amy Torok, co-author of Missing Witches: Recovering True Histories of Feminist Magic
Marketing Plan
-Early galley outreach
-Priority publicity title; extra budget allocated
-Outreach to top tier media outreach: print, online, broadcast, podcast
-Aggressive outreach to Hoodoo, magic, witch, pagan and feminist audiences
-Targeted outreach to racial justice and healing media and influencers
-Review campaign