The Potentialist
Your Future in the New Reality of the Next Thirty Years
by Ben Lytle
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Pub Date 24 May 2022 | Archive Date 4 Nov 2022
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Description
Those of you living through the next thirty years will become the most powerful creatures that have ever existed. You will live long, novel lifestyles doing more significant, meaningful work. You will function as only geniuses could have done in the past. You will collaborate and share experiences in physical and virtual reality with anyone, anywhere, anytime. Innovations in medicine, seamless integration with automation, and unlimited Cloud computing power make it possible.
You will have the opportunity and the duty to create a decidedly better world. You will need to develop the wisdom to use this expansive power in advance of receiving it. Your success will decide if the future is a new age of enlightenment or darkness. Experience and maturity alone cannot provide the required wisdom fast enough. You will need to maximize your innate potential to accelerate wisdom.
The Potentialist: Your Future in the New Reality of the Next Thirty Years explains the first steps to achieve your potential and accelerate wisdom. You will be encouraged to discard potential-limiting mindsets, wasteful habits, and destructive lifestyles that caused unnecessary suffering in prior generations. You will discover how forces of change create a better world—a New Reality—by breaking down the one we know. The pace of life will accelerate and become more turbulent. Institutions such as government, education, religion, news media, and many employers will be disrupted and become less reliable. But you will see the unfolding New Reality through the lens of opportunity instead of anxiety and fear.
This first installment in a three-book series is for those who will live thirty years or more, those who are older and seeking to assist younger people through this unprecedented challenge, and leaders who are adapting organizations for the New Reality. Mind-blowing change is coming, and The Potentialist offers a roadmap to success.
Advance Praise
“Ben Lytle has written an important book. He reminds us that the only constant in life is change and that our ability to adapt and innovate will define our place in the world, both as individuals and as a nation. Based upon lessons learned as a successful businessman and community leader, Ben offers both practical and high-level insights worth the read for ordinary citizens, prospective entrepreneurs and policy makers alike.”
—Evan Bayh,
Attorney, advisor, board member and former two-term governor and two-term US senator for Indiana
“There are many excellent books on the changes coming in the next few decades, but Ben Lytle is the first author to tackle in detail how those changes will affect our lives and careers and how to act now to adapt and thrive. Ben’s perspective as a proven entrepreneur and leader at the highest levels of business provides the perfect roadmap for growth and success in the new era of business and life.”
—Josh Linkner,
Five-time tech entrepreneur and New York Times bestselling author
“The world is changing quickly. Technology accelerates the divide between the people who create hardware and software and those who do not. Divides force people apart and politicians have been ineffective at bringing us together. Ben Lytle saw how technological advances could facilitate management of healthcare information and the reinvention of health insurance. Throughout his career, he has transformed organizations by mastery of change and informatics. His employees, customers, and shareholders—all ultimately ‘patients’—have benefited. In The Potentialist: Your Future in the New Reality of the Next Thirty Years, he shares what will happen next and why. It’s scary and exciting. He provides us with strategies to stop, think and flourish in a future world that prior generations could not even imagine.”
—Woodrow A. Myers, Jr., MD, MBA,
Harvard- and Stanford-trained physician; former health commissioner for Indiana and New York City; former director of healthcare management of Ford Motor Company; former EVP and chief medical officer of WellPoint, Inc.; managing director of Myers Ventures, LLC
“Ben is someone who, simply put, never stops thinking about where we are and where we’re going. He has made it his life’s work to synthesize his knowledge and experiences into keen insights about the future. In The Potentialist: Your Future in the New Reality of the Next Thirty Years, Ben boldly lays out what the future will mean for the world of work and the expression of human potential.”
—Jim Parker,
Former Senior Advisor to the Secretary of the Department of Health & Human Services, health plan CEO, investor, and board member
“Ben’s insights and experiences provide great wisdom and practical advice for navigating the coming years both from a professional and personal standpoint.”
—Rob Rosenberg,
Global Head of Human Resources, DHL Supply Chain
“Ben Lytle is a visionary who leads with intelligence, confidence, and humility. Who better to help write the operating manual for a thirty-year period of change for which there is no historical precedent? This book has startling revelations and depth, yet it oozes with hope—not fear. Ben posits that the choices we make now are not only smart but necessary; a chance to embrace the unparalleled opportunity in a brave new world of advanced technology without sacrificing our humanity along with way.”
—Anne Ryder,
Senior lecturer of Journalism, Indiana University; Emmy Award-winning anchor/reporter
Available Editions
EDITION | Hardcover |
ISBN | 9781637551363 |
PRICE | US$28.00 (USD) |
Links
Featured Reviews
HUGE APOLOGIES for the ridiculous slowness in publishing this review. Having finished the book 18 months or so ago (autumn 2022), I wanted to digest the content and try to come up with a fair summary - there is sooooo much thought-provoking stuff in this book - but writing the actual review continued to be put back on the "To do later..." pile of actions, sorry.
Lytle states that this is his attempt at summarising his experience and life lessons for the next generation of his family and that there are another two books in the works - these have not yet been published when I'm writing this (March 2024), but I do hope they reach an audience outside of his immediate family!
The book discusses the potential impact of rapid technological advancements on human life in the next 30 years and Lytle argues that these advancements will fundamentally change what it means to be human. Advancements in automation and medicine will blur the line between human and machine - humans will increasingly rely on technology to augment their bodies and minds.
As a result, people will likely live longer, healthier lives and be more productive. In the not so distant future most of our lives will take place in a digital world where physical location will become less important - these are not science fiction predictions but rather based on the work of scientists and futurists. Lytle offers suggestions for navigating the challenges and opportunities of this new era.
The traditional work model will be significantly different. People will have more choices in how and where they work. Technology will allow people to work remotely, which will enable a better work-life balance and more flexibility in terms of where people choose to live. Careers will likely be longer, with people having multiple jobs, employers, and even entrepreneurial ventures throughout their working lives. An important skill for success in this new reality will be the ability to collaborate effectively with others, as the future of work will be more dynamic and individualised than the traditional model. Forming and maintaining healthy relationships will also be a crucial skill going forward.
He also touches on the importance of a healthy lifestyle. To lengthen life expectancy we should take care of our bodies, this includes a healthy diet, moderate exercise, maintaining a healthy weight, moderate alcohol consumption, and never smoking.
According to Lytle, the traditional definitions of success, e.g. wealth, fame, power, social status, and appearance, are flawed. Instead, he advocates for a more personal definition of success, based on our own values and aspirations. This definition should be centred around what brings us fulfilment and a sense of accomplishment. Look at YOUR potential.
Lytke has summarised his 10 new world realities, which will redefine life and careers in the next thirty years. These can be found on his website