The Elements of Eloquence
How to Turn the Perfect English Phrase
by Mark Forsyth
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Pub Date 7 Nov 2013 | Archive Date 23 Mar 2014
Description
AS HEARD ON BBC RADIO 4'S TODAY PROGRAMME
The idiosyncratic, erudite and brilliantly funny new book from Mark Forsyth.
In an age unhealthily obsessed with substance, this is a book on the
importance of pure style, from the bestselling author of The
Etymologicon and The Horologicon.
From classic poetry to pop
lyrics and from the King James Bible to advertising slogans, Mark
Forsyth explains the secrets that make a phrase – such as ‘Tiger, Tiger,
burning bright’, or ‘To be or not to be’ – memorable.
In his
inimitably entertaining and witty style he takes apart famous lines and
shows how you too can write like Shakespeare or Oscar Wilde. Whether
you’re aiming for literary immortality or just an unforgettable
one-liner, The Elements of Eloquence proves that you don't need to have
anything to say - you simply need to say it well.
A Note From the Publisher
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Advance Praise
Praise for The Horologicon:
'Reading The Horologicon in one sitting is very tempting'
Roland White, Sunday Times
'A magical new book … Forsyth unveils a selection of those obsolete, but oh-so-wonderful words'
Daily Mail
'Whether you are out on the pickaroon or ogo-pogoing for a bellibone, The Horologicon is a lexical lamppost'
The Field
Praise for The Etymologicon
'Kudos should go to Mark Forsyth, author of The Etymologicon - Clearly a man who knows his onions, Mr Forsyth must have worked 19 to the dozen, spotting red herrings and unravelling inkhorn terms, to bestow this boon - a work of the first water, to coin a phrase.'
Daily Telegraph
'I'm hooked on Forsyth's book - Crikey, but this is addictive'
Matthew Parris, The Times
'I really love books about words, and this is a particularly good one'
William Leith, Evening Standard
Marketing Plan
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Available Editions
| EDITION | Hardcover |
| ISBN | 9781848316218 |
| PRICE | £12.99 (GBP) |
