The Potentialist

“Wisdom is an invaluable, yet elusive, attribute in today’s profoundly changing world, and its attainment is important for both individuals and society as a whole. Ben Lytle offers a guide for how each of us can become wiser, better people and citizens. It is indispensable reading for anyone who wants to fulfill their potential.” —EVAN BAYH, attorney, advisor, board member, and former two-term governor and two-term US senator for Indiana

“I’ve known Ben Lytle for over twenty-five years as a CEO, serial entrepreneur, and creative thought leader. He has consistently pursued his potential, his family’s potential, and the potential of the people and companies he led. He made the study of potential and wisdom his life’s work. His insight into evolving social paradigms and how they affect us all is unique, yet simply expressed. His Potentialist series, and The Potentialist: The Pursuit of Wisdom especially, are gifts to all of us at the right time for the right reasons.” —JEFF WEISS, founder of the CCI Executive Network, healthcare expert, and adjunct professor of medicine at the UCLA Department of Medicine

“Imagine possessing the knowledge, principles, and discernment of our wisest ancestors and the vision to flourish in the AI revolution with the highest ethical standards. This is an easy book to read and a hard one to put down; a wisdom handbook to guide you through the fourth industrial revolution that is now underway. I’ve known and deeply respected Ben Lytle for more than twenty years. He has had many successes, but in this opus are the principles and practices you need, and you will want to share them with the people you love.” —ANNE RYDER, Emmy award-winning news anchor and documentarian, and senior journalism lecturer at Indiana University

“The Potentialist: The Pursuit of Wisdom is a must-read for anyone looking to increase their decision-making wisdom and unlock their full potential. In today’s quickly changing world of technological advancements, Ben Lytle’s groundbreaking work gives us the tools to adapt and thrive.” —JOSH LINKNER, five-time tech entrepreneur, New York Times bestselling author, and venture capitalist

“In The Potentialist: The Pursuit of Wisdom, Ben Lytle issues a powerful call to unlock our inherent capacity for wisdom amid rapidly changing times. With clarity, he blends philosophy, psychology, and real-world experiences to reveal how we can live to our potential and find greater purpose. Drawing from his own journey of professional success, grace, and meaningful relationships, Ben shares invaluable insights garnered along the way. Get ready to feel inspired to nurture what lies within—it’ll transform your life and positively impact those around you.” —MITZI KROCKOVER, MD, internist, podcaster, investor, consultant on women’s health, former founding medical director of the Iris Cantor-UCLA Women’s Health Center, and VP of women’s health at Humana, Inc.

“We are all constantly encouraged to ‘live our best lives.’ In The Potentialist: The Pursuit of Wisdom, Ben Lytle tells us exactly how to do it by discovering the wisdom, skills, and knowledge we already possess or can easily attain. Ben makes a compelling case for wisdom as the ideal adaptive response to a radically different twenty-first century, not for an elite few, but as a common ethos for eight billion people accelerating human progress.” —WOODROW MYERS, MD, managing director of Myers Ventures, LLC; former medical director for Indiana, Ford Motor Company, and Wellpoint, Inc.; and Democratic Party nominee for governor of Indiana

“Not since J. Irwin Miller, thought leader and legendary CEO of Cummins Engine Corporation, has there been someone I’ve known with greater insight into wisdom than Ben Lytle. He explains how important it is, how difficult it is to define but easy to recognize, and how essential it is to our lives both now and in the future. The Potentialist: The Pursuit of Wisdom is a must-read for the coming decade.” —JOHN MUTZ, business leader and public servant, lieutenant governor of Indiana, Republican candidate for governor, and president of Lilly Endowment

“For more than thirty years, I have observed the ultimate ‘Potentialist’—Ben Lytle. This book embodies the nexus of intellectual capability, cognitive observation, and experiential optimization. Simply put, very few people can appreciate, integrate, and explain the layered complexity of the human personality, as demonstrated in this book. The Potentialist: The Pursuit of Wisdom clarifies the methods to achieve multiple successful life outcomes. A remarkable book, remarkable insights, and a tribute to a remarkable intellect.” —JACQUE J . SOKOLOV, MD, investor in innovation, lifelong learner, and board chairman of multiple healthcare companies

“Ben Lytle challenges us to believe in our human potential and understand our internal and external worlds. He offers timeless questions and recommends steps to achieve lives dictated by our Souls and consciences and their worthy intentions. Ben shows the way to a life not dictated by ego, but by inner peace and reflection, to increase intimacy and wisdom.” —JUDE MILLER BURKE, PhD, therapist, leadership coach, and author

“Much of what we hear and read today speaks of a frightening dystopian future. In The Potentialist: The Pursuit of Wisdom, Ben Lytle dispels this cognitive distortion, instead providing a vision of an opportunity-rich future replete with potential. Most importantly, Lytle guides readers, step-by-step, to realize their potential through cultivating wisdom.” —SHERINE EMILY GABRIEL, MD, university professor and executive vice president for health at Arizona State University

“Having known and admired Ben Lytle for decades for his many professional achievements, I’m not surprised that he is tackling a very tough topic dating from antiquity—how to achieve wisdom. Ben offers an understandable theoretical framework, practical applications, and advice. His thorough and effective analysis of wisdom arrives at a time when it is more needed than ever!” —JEAN-PIERRE MILLON, healthcare expert, investor, board member, business advisor, and former Eli Lilley executive

“When I think of wise men and women, names like Socrates, Augustine, Frederick Douglass, Hypatia, and Mother Teresa jump to the forefront. None of these are known for commercial success. In volume two of his groundbreaking series, Ben Lytle guides us to developing the wisdom to navigate the shoals of life by reaching our greatest potential. It may not include wealth, but surely, it will be a life filled with meaning and impact. Read this book and be prepared to change your life and the world around you.” —MICHAEL B. MURPHY, historian, author, communications executive, and political strategist

“In The Potentialist: The Pursuit of Wisdom Ben Lytle has again crafted a practical approach for everyone to tap into their best self and the essence of living wisely and well. This insightful book is a toolbox of profound wisdom and practices for navigating life’s challenges and seizing opportunities. Through thought-provoking discussions about the meaning of life, readers are empowered to unlock their potential and a purpose-driven existence. With a blend of philosophical reflections and practical advice, this book is a must-read for anyone seeking to cultivate a deeper understanding of themselves and the world around them.” —CHRIS EPTING, New York Times bestselling memoirist and author of over forty-five books

A new adult nonfiction book that takes readers on an uplifting journey to unleash their potential and accelerate decision-making wisdom during this period of the greatest change in human history. The author's publicist is pursuing a full PR campaign in support of the book and its author.